As pressure to deliver measurable environmental benefits increases, a new initiative is proving that oilseed rape’s early nectar could be its greatest value. After years of being demonised because of the need for neonicotinoids to control pests, can growers embrace the crop again and help Britain’s bees in the process?
Over the past decade, the UK has seen the area planted with oilseed rape decline, by nearly 60% from its peak, as cabbage stem flea beetle (CSFB), establishment risk and unpredictable markets pushed growers to rethink its place in the rotation. Many farms replaced it with safer options, opting for crops that don’t carry the same burden of risk or input cost.
Yet something unexpected has been lost alongside it. Bees rely on early flowering rapeseed when almost nothing else is available, helping them recover from winter and build strong colonies. Without those early flowers in farming landscapes, pollinators are emerging from winter into what beekeepers call the “hunger gap” – a period of scarcity with real implications for biodiversity and crop production, too.
“I don’t think it’s ever been the wrong time to grow oilseed rape,” says James Warner, managing director at United Oilseeds. “While there have been challenges over the past 10 years, plenty of growers have still produced exceptional crops. That said, with generally lower CSFB pressure and a much better understanding of the pest, as well as industry-wide growing strategies and strong domestic demand, the agronomic and financial rewards are now very strong.”
Rapeseed Reboot
In recent years, United Oilseeds recognised that if oilseed rape was going to remain part of profitable arable rotations, confidence needed rebuilding, following years of frustration with CSFB damage and patchy establishment. It aimed to do this through practical solutions and shared on-farm learning, leading to the launch of the Oilseed Rape Reboot in 2024.
“Rapeseed is at the core of our business, and if anyone was going to fight for this highly beneficial crop, it should be United Oilseeds,” says James. “The campaign has snowballed, but that’s testament to oilseed rape’s place in rotations that the whole industry has wanted to get involved. It’s in strong demand, supports biodiversity, could bring up to £1bn per year to the economy, and is a vital source of homegrown oil and protein.”
Rapeseed is at the core of our business, and if anyone was going to fight for this highly beneficial crop, it should be United Oilseeds.
James Warner

A core part of that initiative has focused on breaking the CSFB lifecycle using simple, low-cost actions that slot easily into typical operations. Based on research from Colin Peters at NIAB, growers should undertake shallow post-harvest cultivation to disrupt pupae in the top few centimetres of soil. The research suggests a 50-90% reduction in adult emergence where soil is fully disturbed.
“Sometimes simple is best,” says James. “While we don’t yet have statistics for harvest 2025, a poll of our members in late 2024 found that 80% had adopted the method, which left us wondering whether this was a key factor that helped to reduce CSFB numbers the following spring.”
The Reboot also led the national CSFB larvae assessment, conducted by NIAB and supported by Hutchinsons, Agrii and United Oilseeds, which collected 174 plant samples across the UK. The findings: Larval levels were down compared with recent seasons. While a few local hotspots remained, the wider picture is far more positive, following a similarly encouraging autumn decline in adult numbers.
“It’s often said that we achieve far more when we work together, and that’s exactly what’s happening,” says James. “We’ve all joined forces, sharing stories, data and projects, even with competitors. It might sound a bit cheesy, but it really is for the greater good.”
United Oilseeds has also put together the industry’s first united guidance on rapeseed establishment. This includes 10 evidence-backed strategies created with input from seed breeders, researchers, crop advisers, and farmers. The goal is to move the crop back into a position of strength by combining integrated pest management practices that work across different soils, seasons and planting windows.
“Having the industry united behind well-researched, consistent guidance is rare,” adds James. “We need to rise to the challenge and keep using the proven tools to stay on top of CSFB.”

The Agrisound Pilot
United Oilseeds teamed up with agri-tech innovator AgriSound to quantify the biodiversity benefits of oilseed rape in real farming environments. The AgriSound Pilot Project is running across six United Oilseeds member farms in southern England, where 54 acoustic monitoring devices are capturing real-time pollinator activity across oilseed rape, legume fallow, and cereal fields.
Each solar-powered unit records not just the distinctive hum of bees and other insects, but also environmental factors like temperature, humidity, and light levels. Together, these data streams create a detailed picture of how pollinators interact with different crops and conditions throughout the growing season.
“As a firm believer in data-led decisions, I wanted to show just how important oilseed rape is for pollinators,” says James. “We ran a small pilot across a handful of southern farms, and the data immediately showed there are five times more bees within a rapeseed crop compared to a legume fallow.”
This offers clear evidence of the crop’s exceptional value to bees during the critical early spring “hunger gap”. This real-world data reinforces what researchers have long known about the mutual benefits between oilseed rape and pollinators. Each hectare of flowering rapeseed produces an estimated 25m to 91m flowers and more than 50 litres of nectar, offering an abundant food source just as bees emerge from winter.
In return, research has shown that two bee colonies per hectare can increase rapeseed yields by 15-20%, improving pod uniformity and seed germination. By quantifying these ecological interactions, the AgriSound pilot is helping to demonstrate that bringing oilseed rape back into rotations isn’t just good agronomy, it’s a tangible boost for pollinators and biodiversity at farm level.
“Data should underpin sound decision-making,” says James. “That’s why we produced a briefing paper for government, lobbying on behalf of flowering crops within the rotation to promote biodiversity and help reverse bee declines.”
Top Tips for Establishment
- Disrupt the CSFB cycle with post-harvest cultivation to break up pupae and reduce adult emergence.
- Aim for warm, moist soils and for even establishment
- Monitor crops for pest pressure and adjust management as needed
- Support pollinators by maintaining flowering diversity and minimising insecticide use.
FARMER CASE STUDY: TIM PARTON
In South Staffordshire, Brewood Park Farm sits just north of Wolverhampton, where farm manager Tim Parton has taken a distinct approach to oilseed rape. “We have been farming regeneratively for 17 years,” he says. “I try to farm as biologically and nutritionally as possible. I don’t use insecticides, fungicides or growth regulators.”
The 300-ha arable farm, which Tim took over from his father, maintains oilseed rape on a five- or six-year rotation. And while many farms stepped away from the crop in recent years, Tim has held firm, backed by strong historic yields and a system designed to keep the crop resilient. “I’ve had some really good yields in the past,” he explains. “This year it was down a bit because of the dry weather. But with the low price of wheat at the moment, oilseed rape looks attractive.”
Tim direct drills and hasn’t moved soil for 17 years – rather than cultivating to kill off flea beetle larvae, he adopts a different approach. “We companion crop with white and crimson clover,” he says. “It’s done to fix nitrogen and keep the ground covered. I started in 2015, and when we first introduced it, we were doing an extra 0.5t/ha on yield. So, I then rolled it out across the whole farm.”
We’ve had a massive increase in bees and all insects on the farm. We’re restoring the whole food chain.
Tim Parton

The biological approach also extends to how Tim manages pest pressure. “I’ve had my own problems with flea beetle in the past,” he admits. “Quite often, the beetles only attack the plant because you’ve got a build-up of nitrate and ammonia, where the plant isn’t synthesising properly and converting it into sugars to put down as exudates. The other way that I deal with flea beetles is by strengthening the cell wall.” “If I get the silicon and calcium content in the cell wall right, it makes the wall much stronger, so it’s a lot harder for the beetle to penetrate.”
Tim uses sap testing to monitor the crop all the while to make sure that it has balanced nutrition; imbalances are then rectified through foliar applications of nutrients. The introduction of the Sustainable Farming Incentive (SFI) – which pays farmers to undertake environmentally friendly practices – has influenced many UK farmers’ crop choices, especially when rapeseed yields have been so unpredictable. For Tim, though, it wasn’t the right fit. “I’ve got good soil, and I haven’t got a grass weed problem. Because I’ve always done well with oilseed rape, it’s more attractive than putting land down to SFI.”
Tim would remind other farmers that OSR remains a viable crop. “Other crops aren’t viable at the moment, and oilseed rape can still make some money. I personally have no worries about growing oilseed rape.” He’s also seeing wider benefits across the farm. “We’ve had a massive increase in bees and all insects on the farm,” he says. “We’re restoring the whole food chain.”
Why bees love oilseed rape
- Early blooms give bees vital food after winter.
- Each hectare offers millions of flowers and up to 50 litres of nectar.
- Stronger bee colonies support pollination across the whole farm.
